The interface of technology with English Language Teaching has phenomenally affected pedagogy. A media mix can be exploited in teaching the target language in a learner centred classroom. Given the environment of the Language Laboratory in Indian colleges, apposite tools can be selected based on the need analysis of a group constituting heterogeneous learners from English or vernacular medium schools, having different learning styles. This paper will explore the appropriateness, application and impact of using films as a technological tool in the classroom. Film, a mass medium, has been long established as a powerful conveyor of popular culture, a people and their language. This mass approach can be effectively utilized as a class approach in ELT. The judicious choice of films fulfilling the objectives of a course will be demonstrated through an instance in point, detailing the previewing, viewing and post viewing activities. The paper will infer how films serve the purpose of edutainment in the development of language competency.