Cloud computing as a technology facilitates massive scale, on-demand and adjustable infrastructure to cope up with the need of the scaling requirements of the IT organizations. The large scale of adoption of cloud computing has introduced new kind of risks to the present risks that are already pertinent within the systems. Since cloud is, a combined area where everything is placed in an exceedingly single box like structure it'll so offer a chance for the hackers and intruders to create their attempts in an easier manner. This research paper focuses on the analysis and study of cloud computing with special regard to security challenges within the rising area of cloud computing and the measures being employed to thwart the challenges and also the future trends of cloud computing.